--- title: Explore our latest discoveries | George Taliaferro (3) description: (3) --- [![Madison-logo-206-2](https://insights.madison-design.com/hs-fs/hubfs/Madison-logo-206-2.png?width=424&height=79&name=Madison-logo-206-2.png "Madison-logo-206-2")](https://madison-design.com/) - [Work](https://madison-design.com/work/) - [About](https://madison-design.com/about-us/) - [Insights](https://insights.madison-design.com/blog) - [Contact](https://madison-design.com/contact/) - [Work](https://madison-design.com/work/) - [About](https://madison-design.com/about-us/) - [Insights](https://insights.madison-design.com/blog) - [Contact](https://madison-design.com/contact/) # Explore our latest discoveries [![Awareness vs sales: which campaign is right for your brand?](https://insights.madison-design.com/hubfs/AdobeStock_299051775_small2.jpeg)](https://insights.madison-design.com/blog/brand-awareness-digital) ## [Awareness vs sales: which campaign is right for your brand?](https://insights.madison-design.com/blog/brand-awareness-digital) [by George Taliaferro](https://insights.madison-design.com/blog/author/george-taliaferro) | Jun 5, 2023 This post is part of our Brand Awareness 101 series: blog articles filled with helpful tips, insights [Read More](https://insights.madison-design.com/blog/brand-awareness-digital) [![What is brand awareness, anyway?](https://insights.madison-design.com/hubfs/AdobeStock_196103522_small2.jpeg)](https://insights.madison-design.com/blog/brand-awareness-faq) ## [What is brand awareness, anyway?](https://insights.madison-design.com/blog/brand-awareness-faq) [by George Taliaferro](https://insights.madison-design.com/blog/author/george-taliaferro) | May 31, 2023 This post is part of our Brand Awareness 101 series: blog articles filled with helpful tips, insights and strategies to take your [Read More](https://insights.madison-design.com/blog/brand-awareness-faq) [![3 Keys to Engaging Organic Social](https://insights.madison-design.com/hubfs/Organic_Social_Header_1.png)](https://insights.madison-design.com/blog/3-keys-to-engaging-organic-social) ## [3 Keys to Engaging Organic Social](https://insights.madison-design.com/blog/3-keys-to-engaging-organic-social) [by George Taliaferro](https://insights.madison-design.com/blog/author/george-taliaferro) | Jan 12, 2023 Your brand’s presence on social is your personality in action, showing consumers who you are and why you fit into their lifestyle. [Read More](https://insights.madison-design.com/blog/3-keys-to-engaging-organic-social) [Prev](https://insights.madison-design.com/blog/author/george-taliaferro/page/2) [1](https://insights.madison-design.com/blog/author/george-taliaferro/page/1) [2](https://insights.madison-design.com/blog/author/george-taliaferro/page/2) [3](https://insights.madison-design.com/blog/author/george-taliaferro/page/3) [Next](https://insights.madison-design.com/blog/author/george-taliaferro/page/4) ## Keep it coming Sign up for The Brief and get our latest insights in your inbox. We promise to keep it short and strategically sweet. [![Madison-logo-206-2](https://insights.madison-design.com/hs-fs/hubfs/Madison-logo-206-2.png?width=424&height=79&name=Madison-logo-206-2.png "Madison-logo-206-2")](https://madison-design.com/) Discovery led. People driven. - [![Follow Madison Design on Instagram](https://insights.madison-design.com/hs-fs/hubfs/Madison-Instagram.png?width=24&height=24&name=Madison-Instagram.png)](https://www.instagram.com/madisondesignus/) - [![Follow Madison Design on Facebook](https://insights.madison-design.com/hs-fs/hubfs/Madison-Facebook.png?width=24&height=24&name=Madison-Facebook.png)](https://www.facebook.com/Madison-Design-79578947019/) - [![Connect with Madison Design on LinkedIn](https://insights.madison-design.com/hs-fs/hubfs/Madison-LinkedIn.png?width=24&height=24&name=Madison-LinkedIn.png)](https://www.linkedin.com/company/madison-design-group/) A Certified Women-Owned Business 515 Madison Avenue, Covington, Kentucky 41011  |  859.655.9900  |  - [Contact Form](https://madison-design.com/contact/)