You’ve probably seen annual reports, even if it’s your own company’s: a breakdown of the year’s achievements, not just internally but externally—that.
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While B2B and B2C brands are ultimately both selling to people (it’s just that B2B people are company stakeholders, and B2C people are going about.
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It’s a question we get asked here a lot: How do we measure the efficacy of a logo, brand colors or other visual elements? Before we can answer that,.
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Investing in inclusive design isn’t just a considerate way to bring your business to more people. Its measurable B2C benefits are well documented, .
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At Madison Design, “digital first” is a strategy woven into every aspect of our work. We see it as a principle that’s no longer optional as we move.
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