Find your truth: Building an authentic brand purpose
by George Taliaferro | Nov 20, 2025
It’s no secret that great products and services help brands stand out in a crowded (and loud)
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Posts in
Brand Culture
5 Tips Marketers Can Learn from Taylor Swift
by Marisa Thoman & George Taliaferro | Oct 2, 2025
In today’s digital world, brands are facing an overwhelming marketing challenge: how to cut through the noise and form
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The Latest Motion Graphics Trends
by George Taliaferro & Sydney Hansen | Sep 2, 2025
In our always-evolving digital landscape, motion graphics have gone from a flashy new technology to a go-to tool for brands and
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The Content Shift: Healthcare marketing trends
by George Taliaferro | Aug 5, 2025
In our increasingly digital world, it’s no surprise that consumers are spending more time online.
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Digital Marketing Trends to Keep in Mind in 2025
by George Taliaferro | Jul 8, 2025
New platforms, new streaming services, new shopping habits... In today's digital marketing landscape, the only constant is change.
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Understanding the Shifting DEI/ESG Landscape
by George Taliaferro | Apr 10, 2025
It’s been a tumultuous year of anti-diversity activism, including an executive order instructing the federal government to investigate
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5 ways to own, live and foster Inclusivity in the workplace
by Jackie Roberto | Apr 5, 2023
How to make inclusion a daily practice in any organization’s culture As a woman-owned business,
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Digital first: what it means and how to use it to your advantage
by Katherine Monasterio | Mar 13, 2023
At Madison Design, “digital first” is a strategy woven into every aspect of our work. We see it as a
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3 Keys to Engaging Organic Social
by George Taliaferro | Jan 12, 2023
Your brand’s presence on social is your personality in action, showing consumers who you are and why you fit into their lifestyle.
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How to Keep Your Brand Relevant to a Younger Generation
by Jackie Roberto | Mar 9, 2022
The ABCs of marketing may not have prepared us for the world of Xx, Ys and Zs. Generation X remembers
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